Weekly Progress & Plan

  Here is the brief for my tourism ad project

Week 2:

We learned semiotics and it's going to be helpful in making to Project ad to put hidden meaning and stuff in it. We also learned about genre and genre is a good way of finding out what audience we want for our Project ad. psychographic and demographic will be vary useful in determining what demographic we're gonna target

Week 3:

We learned about camera positions yeah, like over the shoulder, POV, Longshot, Extreme Long shot, establishing shot. it effects the audiences view of the characters and influences feelings of the audience like making them look weak or strong or showing how they feel or how the audience should feel about that scene

Week 4:

   This week on media studies we learned about camera movement and how it effects the scenes and makes the audience feel involved and shows how to move the camera or the audiences POV 

and we learned about audio like diegetic and non diegetic

Week 5:

   Today we made a project schedule for our tourism ad project and this week we learned about         misen scene this will help us structure our costumes, lighting and tone and we learned about editing also about cuts, match cuts and continuity and un-continuity editing this will help us make higher quality videos to increase our score and in my 

to-do list is to highlight my research so MR. Nick knows witch research to score us on.

WEEK 6:

   This episode on media studies we went deeper and diver into genre and learned media theories like David Buckingham, Steve Neil. David Buckingham states that a media text must be similar enough to be recognized in the genre but be different and innovative enough to be inciting to the audience or new audience. While Steve Neil states that media and media text changes to cater to societal changes and technological changes because as times goes by tech gets more wacky. 

WEEK 7:

   This episode on Media Studies we learned about more media theories like Roland Barthes. Ronald Barthes theorised that media text contains 5 narrative codes which are Hermeneutic code, Proairetic code, Semantic code and Symbolic code. Levi Shauss also theorised that the story can only progress of there is conflict for the antagonist or the protagonist to make the story move forward.

Self Reflection: I could say that my thinking and ideas were influenced by the learning but some of the definitions make no sense. Other then that I'd say it was quite useful even though I didn't get to apply it a lot even thought I saw it everywhere